SaaS & LeadGen Strategy
Principle 2: Honor the Compound-Effect. We utilize effective, long-term go-to-market and growth strategies for B2B and SaaS. We develop buyer-oriented strategies that focus on sales conversations, pipeline, and revenue growth.
95% of the buying processes are already heavily biased before speaking with sales.
Companies often confuse growth tactics with a long-term marketing strategy. It requires a combination of target audience-appropriate messaging, a clear and compelling funnel design, deep understanding of the customer journey, and effective internal communication.
We often bring a new perspective to your sales funnel. This way, we benefit early from immediate opportunities to build momentum for hypotheses and experiments. Then, we create a demand creation strategy to make your customers' problems as understandable and visible as possible.
Which target groups are most relevant for our products? What problems, desires, and personal goals are essential? How do they think, search, and buy? These and more questions are indispensable for targeted communication.
Often, LeadGen and SaaS companies start with a strong focus on direct sales. Roser Growth helps to answer the question of which strategy promises long-term and sustainable success for the offered services.
We're grateful for the many companies we've worked with and the impact we've had:
We can only recommend the collaboration with Roser Growth. Simon's expertise and professionalism is a real asset to any brand. He has helped us a lot.
COO, Bracenet
Working with Simon was truly enjoyable. His easygoing manner combined with a professional approach made the collaboration extremely pleasant. We have gained a clear direction in marketing and will continue to benefit from it in the future. A clear recommendation.
Marketing Manager, PACTA.AI
Our collaboration with Roser Growth was very good. His expertise in Paid Social and SEA significantly increased our visibility and led us to excellent results in the GTM, while significantly improving the CPL. He demonstrated great expertise, was transparent in communication, and consistently delivered real added value for us.
Sales & Marketing Director, Aira
From early customer profiles to scaling beyond the plateau: we assist LeadGen and SaaS marketing teams towards excellence. Benefit from principles, processes, and growth strategies that already help successful companies today.